Strengthening its position in the Middle East, Crypto.com, a cryptocurrency exchange company based in Singapore, has announced a partnership with Tawasal AlKhaleej, one of the leading sovereign players on the AI and technology market of the UAE.
This strategic partnership with Tawasal will see Crypto.com become their exclusive crypto partner of choice, Crypto.com, that offers various financial services, including an app, exchange, and noncustodial DeFi wallet, NFT marketplace, and direct payment service in cryptocurrency.
The integration has two stages, the first iteration of this deal will see Crypto.com’s platform referred by Tawasal Alkhaleej to its local and Middle East partners and collaborators, the company said in a statement.
Second, there are also plans to integrate the Crypto.com platform into UAE’s leading Tawasal Superapp offering access to Crypto.com’s products and services and the ability to trade crypto to nearly four million users.
Eric Anziani, President and COO of Crypto.com, said that their partnership with Tawasal opened up a world of possibilities for the company to integrate their industry-leading products and services into their impressive tech projects.
Outstanding Example
“This partnership is an outstanding example of how the UAE tech ecosystem is thriving, and where the integration of digital assets products can benefit companies and consumers alike, giving simplified access to cryptocurrency which not only encourages adoption but also progresses the development of our industry,” he said.
Tawasal AlKhaleej Chairman Khamis Alshamsi said that partnering with Crypto.com is about expansion, driving growth, and making the Crypto services even more attractive for the UAE consumers.
Tawasal CEO Eric Leandri said that they were eager to join forces with Crypto.com and seamlessly integrate their innovative products and services into their cutting-edge tech projects.
By combining Crypto.com’s services and digital assets with Tawasal’s blockchain technologies, they reaffirmed their commitment to delivering, safe, interactive, and easy to use digital experiences to our customers, he noted.
In return, Tawasal SuperApp, is poised to provide Crypto.com with unparalleled visibility and expose their financial products to the local market, further expanding their reach and presence, he added.
Founded in 2016, Crypto.com is trusted by more than 100 million customers worldwide and is an industry leader in regulatory compliance, security and privacy. Their vision is simple: Cryptocurrency in Every Wallet and the company is committed to accelerating the adoption of cryptocurrency through innovation.
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