Triumph Motorcycles Re-enter UAE Market

Triumph Motorcycles, Iconic British motorcycle brand, has re-entered the UAE market and has appointed Galadari as its new distribution partner for the Emirates.

Triumph and Galadari will work together to manage the importation, sale, service and distribution of Triumph Motorcycles and products as well as the ongoing development of the Triumph Brand within the UAE market.

Both companies look forward to welcoming customers and greeting those new to the brand. Galadari, the new Triumph Dubai Distributor, will provide customers with Triumph’s industry-leading brand experience, offering state-of-the-art facilities, highly trained personnel, and the highest level of Service, after sales, and customer care.

The UAE is an important market to Triumph, being the top motorcycle market within the GCC region. Post launch, Galadari will be offering Triumph’s complete range of motorcycles across its Modern Classic, Roadster and Tiger product families to Motorbike enthusiasts; from the thrilling Trident 660 through to the magnificent, 2.5-litre displacement Rocket 3.

This prosperous future is confirmed also by the current plan of expanding Triumph’s presence within the region.

Further Opportunities

Paul Stroud, Chief Commercial Officer, Triumph Motorcycles Ltd said that they were have entered into a partnership with Galadari, which will create further opportunities for the Triumph Brand to grow within the Emirati market.

This step will also enable the Triumph brand to be even more accessible, and we look forward to welcoming more fans and customers in UAE to the Triumph brand, he said. 

Mohammed Galadari, Co-Chairman and Group CEO at Galadari, said that this strategic collaboration not only strengthens their existing portfolio but also aligns with our commitment to delivering exceptional quality and experiences for the company’s customers.

We look forward to building on the strong foundation of this distinguished brand and elevating it to even greater heights in the years ahead, he added.

About Triumph

Established in 1902, Triumph Motorcycles boasts a legacy spanning over 120 years, creating motorcycles celebrated for their design, character and performance.

Headquartered in Hinckley, Leicestershire, Triumph continues to set industry standards with its blend of authenticity and innovation.